Start with a Diamond »
Start by choosing from thousands of certified diamonds, then choose a setting that fits the diamond.
Start with a Ring »
Start by choosing from hundreds of setting designs, then choose a diamond that fits the setting.
Kay Custom Design Center
If you can dream it, we can design it.
Now you can create custom jewelry that's as unique as the one who wears it. Just bring us your idea we can bring it to life.Find a Design Center Near You
Need help getting started?
Our educational site, Jewelry Wise, can help you get on the right track. Visit Jewelry Wise »
How do I prioritize the 4cs?
The more you understand about the 4Cs, the savvier you’ll be in choosing your diamond.Learn more about the 4cs »
What’s her ring size?
Use this handy Ring Sizer to ensure a perfect fit.Try the ring sizer »
What’s her style?
Find a beautiful ring that fits her unique lifestyle and fashion sense.Try the Style Finder »
What can I afford?
Learn how to build the best ring of your bride-to-be — without busting your budget.Try the Affordability Calculator »